Canterbury Secure British & Irish Lions Kit Sponsorship
Canterbury have been confirmed as the Official Apparel Partner for the British and Irish Lions ahead of their upcoming 2017 tour of New Zealand.
— Canterbury (@canterburyNZ) November 5, 2015
Earlier this year, adidas confirmed that they were ending their 18-year association with the Lions – one that began on the successful tour to South Africa and concluded with the winning series against Australia.
As part of the official launch, Canterbury have released a special limited edition Jersey inspired by the 1959 tour of New Zealand. Limited to just 1959 worldwide these will certainly make a rugby fans pride and joy!
Canterbury are firmly grabbing hold of the Rugby market once again and this announcement places them at the very top of Rugby apparel.