Nike Pays Tribute To Cristiano Ronaldo’s Tremendous Year With Limited-Edition Mercurial Superfly Cr7 Vitórias
The limited-edition Mercurial Superfly CR7 commemorates Cristiano Ronaldo’s achievements with his club and country this year. Those accomplishments include Ronaldo’s fourth Ballon d’Or, the UEFA Champions League title and the UEFA Euro 2016 championship.
The “Vitórias” boot upper and its signature speed ribs feature a stylish Pure Platinum upper with a subtle blue metallic shine and an elegant fade from heel to toe. The Metallic Gold plate is a nod to the gold trophies Ronaldo won this year and the heel graphic reads “Vitórias,” Portuguese for victories. The CR7 logo and Swoosh are further highlighted by an iridescent shimmer.
777 pairs of individually numbered Mercurial Superfly CR7 Vitórias will be available via nike.com and select retailers in early 2017.
The good guys at Nike are chronicling Ronaldo’s past through a new series of seven Mercurial Superfly CR7 boots, unveiled one at a time over the next several seasons, beginning with Chapter 1: Savage Beauty.
Savage Beauty takes its cues from Cristiano Ronaldo’s home island – Madeira, the volcanic Portuguese island where the player was born. The place where it all started!
“Madeirawill always be close to my heart. I’m so happy to represent my island all over the world. It’s a fantastic feeling.” – Cristiano Ronaldo
The lava-inspired print on Savage Beauty is one of the most intricate Nike has ever produced on a pair of boots. A collaboration between Nike’s World Headquarters and its expert artisans in Montebelluna, Italy, the vibrant, six-color graphic flows from toe to heel to accentuate Ronaldo’s speed. Supplementary color on the medial side adds extra flash while a new, smaller CR7 logo appears on the lateral side of the heel and an iridescent white Swoosh complements the design.
The CR7 Chapter 1: Savage Beauty boots and apparel collection will be available later this week. The Nike Free Mercurial Superfly will be available beginning November 14 through the Nike Football App, Nike.com, and at select retailers.
Inspired by Cristiano Ronaldo’s latest scoring achievements, the new Mercurial Superfly CR7 324K Gold and Mercurial Superfly CR7 Quinhentos celebrate the player’s phenomenal finishing skills. The colorways take cues from two of Ronaldo’s favorite Mercurial Vapor 3 designs.
MERCURIAL SUPERFLY CR7 324K GOLD
The Mercurial Superfly CR7 324K Gold celebrates Ronaldo’s ascension as his club’s all-time leading scorer with 324 goals. The Mercurial Superfly CR7 324K Gold will be available exclusively via the Nike Football App in January 2016.
MERCURIAL SUPERFLY CR7 QUINHENTOS
The Mercurial Superfly CR7 Quinhentos commemorates Cristiano Ronaldo surpassing 500 career goals. Like the Mercurial Superfly CR7 324K Gold, this boot is inspired by a Mercurial Vapor 3 colorway and features a back heel placement of the CR7 logo and a heathered Dynamic Fit Collar.
This Mercurial Superfly CR7 Quinhentos will be available exclusively via the Nike Football App in March 2016.